City Drinks Case Study


E-commerce

City Drinks is an online alcohol delivery platform based in Abu Dhabi, offering an exclusive range of beverages, snacks, and bar tools with a focus on express delivery and exceptional service.


839%

increase in organic sessions

1170%

growth in organic revenue

317.5%

ROI achieved over eight months


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What is the primary service you are interested in?

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Where are your customers primarily located?

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What are your goals for this campaign?

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What's your approximate monthly budget?

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When are you looking to get started?

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When City Drinks launched their website in a heavily regulated and competitive market, they needed a way to stand out. With restrictions on traditional alcohol advertising, SEO was crucial to growing their visibility and generating revenue. Their goal was to make AED 55,000 in monthly organic revenue, and they turned to us to help them achieve this ambitious target.

We took on the challenge and exceeded expectations. In just eight months, organic sessions increased by 839%, and revenue soared by 1,170%. With careful planning and strategic SEO efforts, we secured a 317.5% ROI. From building high-quality backlinks to launching an integrated WordPress blog for content expansion, our strategy helped establish City Drinks as one of the top alcohol delivery services in Abu Dhabi.

HOW WE DID IT

  • Implemented a WordPress blog to scale content production seamlessly.
  • Crafted content around critical business keywords to drive relevant traffic.
  • Executed link-building campaigns through organic outreach and digital PR.
  • Optimized app store listings (ASO) to boost visibility for their mobile app.
  • Navigated regulatory restrictions with a tailored SEO strategy focused on compliance.
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Our work with City Drinks came with unique challenges—strict advertising regulations limited traditional campaigns, and the company’s custom CMS restricted backend access for SEO updates. We proposed an innovative solution by integrating a WordPress blog via a reverse proxy, ensuring seamless content expansion without altering the site’s core structure. This allowed us to publish optimized content around key alcohol delivery and beverage-related keywords.

Our SEO efforts also included extensive link-building through digital PR and outreach to niche-relevant websites, which helped boost domain authority and visibility. We tackled app store optimisation (ASO) to enhance the brand’s presence on mobile platforms, ensuring consistent brand exposure across channels.

By focusing on high-impact keywords and optimizing category pages, we drove meaningful traffic to the site. With a 317.5% ROI, this campaign not only established City Drinks as a leader in their niche but also showcased the power of SEO in overcoming regulatory barriers.

“We wanted to use PPC as our competitors were using it. The campaign was fairing fairly well however we needed expertise to push the campaign further. When we enlisted the help of Webventis, we were very impressed with the knowledge and experience they had. We listened to their advice and allowed them to take full control of the campaign and it paid off. Our revenue increased by more than 50%, and the team was very happy with this.”

Ahmed Hussain
Marketing ManagerEmirates Pride PPC
The organic SEO service ambitious brands turn to

For higher rankingsand more revenue.

Step 1 of 6

What is the primary service you are interested in?

Step 2 of 6

Where are your customers primarily located?

Step 3 of 6

What are your goals for this campaign?

Step 4 of 6

What's your approximate monthly budget?

Step 5 of 6

When are you looking to get started?

Step 6 of 6

Where search happens, we get you found.